The Media, Audience & Content Marketing Association (MACMA) | Audience Engagement

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Our Vision and Mission

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Industry Spotlights and Reports

Sponsor Spotlight Darwin CX

Sponsor Spotlight Darwin CX

Darwin CX on Building Modern Media Companies: Tools, Mindset, and AI Integration

Sponsor Spotlight Leverage Lab

Sponsor Spotlight Leverage Lab

Leverage Lab Helps Media Companies Turn Fragmented Data into Real Revenue

MACMA’s Sponsor Spotlight, Nicole Backaus, Director of Client Success at Omeda

MACMA’s Sponsor Spotlight, Nicole Backaus, Director of Client Success at Omeda

Omeda's Email Engagement Report

The Power of Simplicity: How FMA’s Audience Data Strategy Saves Hundreds of Hours Each Month

The Power of Simplicity: How FMA’s Audience Data Strategy Saves Hundreds of Hours Each Month

The Power of Simplicity: How FMA’s Audience Data Strategy Saves Hundreds of Hours Each Month

Reignite Ad Sales with First-Party Data

Reignite Ad Sales with First-Party Data

Reignite Ad Sales with First-Party Data

Reach vs. Engagement: What Truly Drives Growth in a Media Company?

Reach vs. Engagement: What Truly Drives Growth in a Media Company?

Reach vs. Engagement: What Truly Drives Growth in a Media Company?

At MACMA, we believe in the power of marketing and media to drive positive change and innovation.

Lisa Pistilli, President

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